Career Skills

Upcoming classes: Career Skills


Mark Wallace

Alissa Greenberg

 

 

 

WEDNESDAYS, APRIL 10—24  |  For a freelance journalist, essayist, nonfiction writer, or marketing professional, a good pitch letter can not only generate work but open doors, build new relationships, and kickstart a career. But crafting the best pitch, targeting it to the right publication, and getting it in front of the right person isn’t always simple.

In this class, you’ll gain new insights into what editors are looking for and why, and learn new ways to make your pitch letters as compelling as possible. Each class will include tips on sharpening your story ideas and presenting them to editors, as well as workshopping of student pitches.

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Susan Ito

 

 

 

SATURDAY, APRIL 13  |  For some writers, first drafts are the fun part. Anything is possible! After that, revision is often overwhelming. It can be challenging to know how to improve a piece of writing. But it is also fun and rewarding, especially when broken down into manageable components.

Come to this one-day revision bootcamp with your manuscript (up to 10 pages of either fiction or creative nonfiction) and you’ll go through a series of timed stations, examining and working on your pages from a wide angle and up close. Learn how to focus on just one element at a time: dialogue, character emotions, sensory details, plotting, time elements, a title brainstorm and more.

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Lyzette Wanzer

 

 

 

SUNDAYS, APRIL 14 —MAY 5  |  Do you want to be taken seriously as a writer? Learn to treat your creative writing endeavors as a business. Getting the literary world to pay attention to you is a matter of managing the less-sexy aspects of your practice. That means harnessing professional free and low-cost tools to help you send out and track your writing submissions, finding reputable markets for your work, initiating valuable contacts with fellow authors, and learning the websites on which you should appear, the people you should be following, and more.

 • Learn a more efficient way to manage your credentials, recommendation letters, and writing samples so you’re always ready for grant, MFA program, and residency applications.

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Meghan Ward

 

 

 

ALTERNATE WEDNESDAYS, May 1 —29  |  Are you feeling stuck or unmotivated to finish your novel, memoir or short story collection? Are you a procrastinator? Are you easily distracted? Do you find yourself checking email and Facebook when you should be writing? You’re not alone!

Incorporating lessons from Charles Duhigg’s New York Times bestseller The Power of Habit and Hal Elrod’s Miracle Morning, I will help you design a writing life that works for you and give you the tools to stick with it. You will set goals, create a plan for achieving those goals, and then get to work.

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Laurie Ann Doyle

Laurie Ann Doyle

 

 

 

SUNDAY, MAY 5  |  Have you written five or more short stories or personal essays and are interested in creating a collection? This workshop is designed for you! In our one-day, hands-on class, we’ll explore ways to unify your collection by setting, theme, and style, as well as character. We’ll look at renowned collections and examine a variety of approaches taken by different authors. We’ll also talk about the pros and cons of publishing individual pieces before your book is out, identify variables to help you best order your stories or essays, and do some fun in-class writing exercises, which you’ll have the opportunity to share in a supportive atmosphere.

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Lyzette Wanzer

 

 

 

SUNDAY, MAY 12  |  Are you a writer who suffers from one of these misconceptions?

•  “LinkedIn is just about finding a job.”

•  “It’s for executives, lawyers, and doctors, not artists like me.”

•  “Those endorsements don’t really mean anything.”

•  “I’m already on Facebook, so I don’t need it.”

LinkedIn is a social media marketing tool that writers often overlook. It’s a very powerful networking tool and, in the Bay Area, is critical for success. Learn how to maximize LinkedIn to increase your audience, get noticed, support your funding applications, meet the Bay Area’s literary movers and shakers, and open significant opportunities.

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Laird Harrison

 

 

 

SATURDAY, MAY 18  |  Getting published is a thrill, but the competition is stiff. To succeed, you have to carefully plan your career.
In this interactive course, you’ll create a road map to your fondest literary ambitions. Do you want to make money? Get published in top magazines? Hit the bestseller list? You’ll learn to evaluate the market for your work by analyzing your strengths and weaknesses, finding your competitive edge and identifying your niche. You’ll lay out each step you must take to get from where you are to where you want to be. This class is open to both new and midcareer writers pursuing their passion for the word.

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Julia Scheeres

 

 

 

SUNDAY, MAY 19  | The beauty of nonfiction books is that they can frequently be sold on the basis of a 40- to 60-page proposal. What is a proposal? Essentially, it is a business plan for a book – a document that outlines your basic premise, provides data on competing titles, includes audience research, summarizes chapter contents and includes other core information that convinces a publisher to give you a wad of money so you can take time off and write it. Memoirs, narrative journalism, business books, histories, and biographies can all be sold on proposal.

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Meghan Ward

 

 

 

SUNDAY, MAY 19  |  Master Facebook, Twitter, Instagram and SnapChat all in one day. In this one-day intensive workshop, you will learn how to: a) Create a social media strategy that works for you, and b) Master the four most popular social media networks of 2019. Tea and snacks provided. Bring your own lunch or join us at American Grilled Cheese for soup, salads and sandwiches!

Meghan Ward is the founder of Writerland.com, a blog about writing, publishing, and social media, and the author of Runway: Confessions of a not-so-supermodel. Her work has appeared in the Rumpus, San Francisco magazine, 7×7 magazineMutha magazine, the San Francisco Chronicle, the San Francisco Examiner, and the anthologies It’s So You: 35 Women Write About Personal Expression Through Fashion and Style and Wake Up and Smell the Shit: Hilarious Travel Disasters, Monstrous Toilets and a Demon Dildo.

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Lyzette Wanzer

 

 

 

SATURDAY, JUNE 1  |  Ready to elevate your writing career to the next level, but not sure how to present your background in an appropriately professional fashion? Whether you have a long list of publication credits or just a few, you need a literary resumé that both adheres to professional standards and encourages panelists, editors, and reviewers to learn more about your work. When done properly, this resumé helps you:

•  Land funding for your writing projects

•  Get invitations to present work at conferences

•  Obtain reading opportunities

•  Present a strong residency application

•  Get editors’ and publishers’ attention

•  Be taken seriously as a writer, and not a hobbyist.

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